SIGNATURE LIVE KEYNOTE EXPERIENCE · FRED COLANTONIO

heroes' dna

No one will succeed on your behalf. Become your own heroes again.

The keys to being your own north star. Behavioral decoding of great leaders by a criminologist, and how to make it your own to build the drive and take action.

You may have heard about Joseph Campbell’s hero’s journey. That’s not exactly what it’s about here. There’s going to be a journey of course but it starts way before Campbell. It starts within. So we’re going to go deep within yourselves and decode your own Heroes’ DNA.

Becoming a Hero means becoming the main character of your own story again.

Heroism is:

  • Solitary actions: no one can do it for you
  • Solidary benefits: others have to gain from your journey
  • Necessary support: you can’t do it alone (“no one else” doesn’t mean “isolated”), and you always do better with others.

 

This talk delivers the frameworks to get the “Heroes’ DNA” and turn your talents into diamonds.

Teaser Trailer

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description

of content and intro text

Specific Mindset + Behavioral Patterns  = HEROES’ DNA

It almost feels like success always smiles on the same people. Stroke of luck? special gift? Not at all: the greatest leaders and entrepreneurs tap into the same behavioral qualities to make it happen… What about you?

  • Decode the DNA and behavioral patterns of great leaders & entrepreneurs with a criminologist by training
  • Defy the odds thanks to a simple action framework to aim legendary results
  • AFFIRM YOUR DNA (Differentiating natural Asset) in a restless world to become the Hero you’ve always looked up to.

0% blaH-blaH · 100% INSPIRATION FOR ACTION

Major Takeaways

for attendees & organizers

GET THE BEST OF YOUR DNA

  • SPOT new opportunities & choose your way to win
  • MAKE YOURS the behavior patterns of leaders and bold people

MOVE With Purpose for you and the people around

  • CUSTOM a simple 5-step action plan to get in action again
  • ACT individually while THINKING collectively to maximize impact and rally people around

OWN Your Journey

  • GET INSPIRED by great leaders to start now your own transformation
  • CONTRIBUTE to stop playing the victim and start owning your choices

clients reviews

They Share Their Experience

Kamel Alhanout

AstraZeneca, MSL Manager, 2025

I had the chance to attend a group leadership coaching session with Fred, and it left a real mark on me. Through his energy, his exceptional coaching method and his knowledge, Fred invites you to rediscover the world by discovering the hero within. As someone who coaches for a living, I can say Fred stands out, and I recommend him without hesitation.

Angélique Cuillandre

AstraZeneca, Client Engagement Director, 2025

I met Fred at a corporate conference. The energy level of the talk alone was incredible — key to keeping the audience hooked and eager to listen closely — but what struck me most was how good it felt, both the energy and the message. Thank you, Fred, it stays with me as an important moment, and it confirms something I now believe firmly: nobody is born a leader, nobody is “wired” for it — you become one through the work you put in.

Raphael MARGAS

La Banque Postale, BFI Territory Director, Local Public Sector – Northeast, 2024

I had the chance to attend one of Fred’s talks during a co-development session bringing together managers from my company. Inspiring, captivating, thought-provoking. It was a great moment that pushed my thinking further and gave me a fresh way to look at things that are part of my everyday professional life. A real pleasure.

Nathalie Basso

Der Kreis, Client Advisor · Concepteur-vendeur.fr, 2025

I attended one of Fred Colantonio’s talks at a company convention and walked out genuinely energized. In one hour, he manages to shift perspectives, shake up certainties and reignite the drive to push further. It’s concrete, inspiring, and above all deeply human. If you ever get the chance to see him speak: go for it. It’s a positive gut-punch that leaves you better than before. Thanks, Fred.

Flow of ideas

aka the structure of the content

STAGE 1: THE WORLD OF HEROES AND DNA

  • Busting the myth of the exceptional hero: a hero isn’t defined by who they are (determinism), but decoded through their mindset (thoughts) and behavior (actions)
  • DNA as your (Differentiating Natural Asset): where you have maximum impact with minimum obstacles
  • 6 “HUMAIN” traits that unlock the Heroes’ DNA: humility, uniqueness, mentoring, adaptability, intuition and naivety

STAGE2: THE HERO’S transformation AND THE ACTION PLAN

  • The stages of a hero’s transformation: awareness, path, realization. Cyclical, recognizable and repeatable
  • Winning action strategies to deploy to get there
  • Purpose as the engine to read your own DNA in action and stay accountable over time

STAGE 3: KEY QUESTIONS AND FINAL OWNERSHIP

  • THE crucial question: Why do any of this? In other words: “What’s in it for me?”
  • The importance of ownership: what matters is neither the starting point nor the win. It’s the journey.
  • Anchoring responsibility: nobody else will do it for you. Let’s become our own north star again — our own Heroes.

BONUS TRACK

  • Behavioral decoding of unconventional journeys: Oprah Winfrey, Steve Jobs, Marie Curie, Richard Branson, Beethoven, Omar Sy, Peggy Bouchet, James Hetfield…
  • Examples of companies that break away from the usual, overused references: Legami, Swatch, Michelin, LEGO…
  • A takeaway every attendee can apply to their own scale, with an action plan ready to use immediately

Formats & Durations

Optimal

80-90 min

Full content · XXL interactions · Full Speed

main

60-70 min

Core content · L interactions · Mid-tempo

Essential

45-50 min

Crucial content · S interactions · Slow Motion

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